{"id":86,"date":"2026-04-21T11:28:48","date_gmt":"2026-04-21T11:28:48","guid":{"rendered":"https:\/\/www.tisaneaddict.com\/?page_id=86"},"modified":"2026-07-17T11:38:15","modified_gmt":"2026-07-17T11:38:15","slug":"about-us-who-we-are","status":"publish","type":"page","link":"https:\/\/www.tisaneaddict.com\/en\/a-propos-qui-sommes-nous\/","title":{"rendered":"About us - Who we are"},"content":{"rendered":"<style>\n  :root{\n    --ta-mousse:#4C5D4E;\n    --ta-mousse-dark:#3F4E41;\n    --ta-charbon:#273130;\n    --ta-sauge:#9EAB9E;\n    --ta-ivoire:#F5F5F5;\n    --ta-mineral:#F8F8F7;\n    --ta-ligne:rgba(76,93,78,0.14);\n    --ta-shadow:0 14px 34px rgba(39,49,48,0.08);\n    --ta-radius:22px;\n    --ta-radius-sm:14px;\n    --ta-max:1180px;\n  }\n\n  .ta-about-page,\n  .ta-about-page *{\n    box-sizing:border-box;\n  }\n\n  .ta-about-page{\n    background:linear-gradient(180deg,#F8F8F7 0%,#FFFFFF 100%);\n    color:var(--ta-charbon);\n    font-family:Inter, Arial, sans-serif;\n  }\n\n  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ta-about-hero-card\">\n          <span class=\"ta-about-eyebrow\">About Us<\/span>\n          <h1 class=\"ta-about-title\">About Tisane Addict<\/h1>\n          <p class=\"ta-about-subtitle\">\n            Tisane Addict was born out of a simple conviction: between the crumpled tea bags from the supermarket\n            and intimidating premium blends, there was a need for a shop that carefully selects\ntruly excellent teas, herbal teas, and infusions\u2014and takes the time to explain\nwhy they\u2019re so good.\n          <\/p>\n\n          <div class=\"ta-about-actions\">\n            <a href=\"https:\/\/www.tisaneaddict.com\/en\/\" class=\"ta-about-btn ta-about-btn-primary\">Discover the store<\/a>\n            <a href=\"https:\/\/www.tisaneaddict.com\/en\/contact-us\/\" class=\"ta-about-btn ta-about-btn-secondary\">Contact us<\/a>\n          <\/div>\n\n          <p class=\"ta-about-intro-note\">\n            Every item in the store has been tasted, compared, and selected for a specific reason.\nThis is the process we\u2019re sharing with you on this page.\n          <\/p>\n        <\/div>\n\n        <div class=\"ta-about-card ta-about-hero-logo\">\n          <img decoding=\"async\" src=\"https:\/\/www.tisaneaddict.com\/wp-content\/uploads\/2026\/04\/logo-tisane-addict.webp\" alt=\"Tisane Addict logo\" \/>\n        <\/div>\n\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section\">\n    <div class=\"ta-about-wrap\">\n      <div class=\"ta-about-grid-2\">\n\n        <div class=\"ta-about-card ta-about-block\">\n          <h2 class=\"ta-about-h2\">Our History<\/h2>\n          <p class=\"ta-about-p\">\n            It all started with an observation from an enthusiast: too many herbal teas are disappointing by the second cup,\nand too many teas promise a journey but deliver water that\u2019s barely fragrant. So we\n did what any enthusiast would do\u2014taste, a lot; eliminate, often\u2014and\n brought together in a single shop the blends that, in our eyes and on our palates, truly\n deserve a place in your cup. From time-tested tea houses,\nsuch as Sultan\u2014a Moroccan tea institution since 1936\u2014to more\nexclusive blends, each section of the catalog showcases a curated selection, not just a list of products.\n          <\/p>\n          <div class=\"ta-about-divider\"><\/div>\n        <\/div>\n\n        <div class=\"ta-about-highlight\">\n          <h3 class=\"ta-about-h3\">What We Taste Before You Do<\/h3>\n          <ul class=\"ta-about-list\">\n            <li>Cut quality: whole or generously cut ingredients that can be steeped multiple times<\/li>\n            <li>Balance in the cup: neither bland nor bitter, with no bitterness that overpowers the delicate notes<\/li>\n            <li>Consistency over time: a blend must remain true to itself, bag after bag<\/li>\n            <li>The accuracy of the instructions: recommended time and temperature, verified through tasting<\/li>\n          <\/ul>\n        <\/div>\n\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section ta-about-values\">\n    <div class=\"ta-about-wrap\">\n      <span class=\"ta-about-eyebrow\">Our Method<\/span>\n      <h2 class=\"ta-about-h2\">How an item is added to the catalog<\/h2>\n\n      <div class=\"ta-about-grid-4\" style=\"margin-top:26px;\">\n\n        <div class=\"ta-about-card\">\n          <div class=\"ta-about-value-top\"><\/div>\n          <div class=\"ta-about-block\">\n            <div class=\"ta-about-icon\">01<\/div>\n            <h3 class=\"ta-about-h3\">We identify<\/h3>\n            <p class=\"ta-about-p\">\n              Established tea houses, Asian tea lines, herbal blends: we keep up with\nthe very best in our fields, without limiting ourselves to trendy products.\n            <\/p>\n          <\/div>\n        <\/div>\n\n        <div class=\"ta-about-card\">\n          <div class=\"ta-about-value-top\"><\/div>\n          <div class=\"ta-about-block\">\n            <div class=\"ta-about-icon\">02<\/div>\n            <h3 class=\"ta-about-h3\">We're tasting<\/h3>\n            <p class=\"ta-about-p\">\n              First steep, second steep, different steeping times and temperatures: a blend\nthat doesn\u2019t hold up to multiple steeps or quickly becomes bitter won\u2019t make it onto our shelves.\n            <\/p>\n          <\/div>\n        <\/div>\n\n        <div class=\"ta-about-card\">\n          <div class=\"ta-about-value-top\"><\/div>\n          <div class=\"ta-about-block\">\n            <div class=\"ta-about-icon\">03<\/div>\n            <h3 class=\"ta-about-h3\">We document<\/h3>\n            <p class=\"ta-about-p\">\n              Detailed ingredients, actual brewing times, and tasting notes:\nEach product page is written based on our own cups of tea\u2014not a copy-and-paste job\nfrom a supplier.\n            <\/p>\n          <\/div>\n        <\/div>\n\n        <div class=\"ta-about-card\">\n          <div class=\"ta-about-value-top\"><\/div>\n          <div class=\"ta-about-block\">\n            <div class=\"ta-about-icon\">04<\/div>\n            <h3 class=\"ta-about-h3\">We ship<\/h3>\n            <p class=\"ta-about-p\">\n              Orders are carefully prepared and shipped from France under\nconditions that preserve the freshness and flavor of the products all the way to your doorstep.\n            <\/p>\n          <\/div>\n        <\/div>\n\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section\">\n    <div class=\"ta-about-wrap\">\n      <div class=\"ta-about-grid-2\">\n\n        <div class=\"ta-about-card ta-about-block\">\n          <span class=\"ta-about-eyebrow\">Our Specialty<\/span>\n          <h2 class=\"ta-about-h2\">The Orient in a Cup, Without the Folklore<\/h2>\n          <p class=\"ta-about-p\">\n            Mint tea, a modern take on chai, and spiced herbal teas: the tea traditions of the Maghreb\nand the East are at the heart of our selection. We approach them as connoisseurs\u2014exploring\ntheir history, preparation methods, and flavors\u2014and make them accessible to everyone,\nwhether you\u2019re brewing your first pot of tea or your thousandth.\n          <\/p>\n        <\/div>\n\n        <div class=\"ta-about-card ta-about-block\">\n          <span class=\"ta-about-eyebrow\">Our Word<\/span>\n          <h2 class=\"ta-about-h2\">Flavor, nothing but flavor<\/h2>\n          <p class=\"ta-about-p\">\n            You won\u2019t find any miracle promises here: we\u2019re talking about flavors, textures,\ntasting experiences\u2014never therapeutic benefits. It\u2019s a choice driven by\n both rigor and respect: you choose a herbal tea first and foremost because it tastes good, and that\u2019s\n already a lot.\n          <\/p>\n        <\/div>\n\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section\">\n    <div class=\"ta-about-wrap\">\n      <div class=\"ta-about-quote\">\n        <p>\n          Our rule can be summed up in one sentence: we don\u2019t sell anything that we wouldn\u2019t want\n to brew a second time. Everything else\u2014the detailed product descriptions, the advice, the care\n we put into each order\u2014follows naturally from that.\n        <\/p>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section\">\n    <div class=\"ta-about-wrap\">\n      <span class=\"ta-about-eyebrow\">Our commitments<\/span>\n      <h2 class=\"ta-about-h2\">What You'll Always Find Here<\/h2>\n\n      <div class=\"ta-about-grid-3\" style=\"margin-top:26px;\">\n\n        <div class=\"ta-about-card ta-about-block\">\n          <h3 class=\"ta-about-h3\">Fact sheets that tell you everything<\/h3>\n          <p class=\"ta-about-p\">\n            Composition, format, recommended steeping time, serving suggestions: we write\nour product descriptions the way we\u2019d like to read them\u2014comprehensive, honest, and free of unnecessary jargon.\n          <\/p>\n        <\/div>\n\n        <div class=\"ta-about-card ta-about-block\">\n          <h3 class=\"ta-about-h3\">Tips from Real Drinkers<\/h3>\n          <p class=\"ta-about-p\">\n            On our <a href=\"https:\/\/www.tisaneaddict.com\/en\/blog\/\" style=\"color:var(--ta-mousse);font-weight:700;text-decoration:underline;\">Infusion Journal<\/a>,\nWe share the tips that make all the difference in a cup of tea: steeping time, re-steeping,\nwater temperature. Practical guides, tested before publication.\n          <\/p>\n        <\/div>\n\n        <div class=\"ta-about-card ta-about-block\">\n          <h3 class=\"ta-about-h3\">True availability<\/h3>\n          <p class=\"ta-about-p\">\n            Can't decide between two blends, have a question about a recipe, or want to place an order?\n Write to us: a passionate expert will respond\u2014not a robot.\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"ta-about-kpis\">\n        <div class=\"ta-about-kpi\">\n          <strong>Selection Tasted<\/strong>\n          <span>Every product is tasted and approved before it goes on sale in the store<\/span>\n        <\/div>\n        <div class=\"ta-about-kpi\">\n          <strong>Shipping from France<\/strong>\n          <span>Orders prepared with care, flavors preserved<\/span>\n        <\/div>\n        <div class=\"ta-about-kpi\">\n          <strong>No Miracle Promises<\/strong>\n          <span>Great taste, helpful advice, transparency\u2014nothing else<\/span>\n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n  <section class=\"ta-about-section ta-about-cta\">\n    <div class=\"ta-about-wrap\">\n      <div class=\"ta-about-card ta-about-cta-box\">\n\n        <div>\n          <span class=\"ta-about-eyebrow\">Continue discovery<\/span>\n          <h2 class=\"ta-about-h2\" style=\"margin-bottom:12px;\">Explore our selection<\/h2>\n          <p class=\"ta-about-p\">\n            Browse our selection of teas, herbal teas, and infusions, or write to us if you're looking for\npersonalized advice: we'd be delighted to help you find the cup that\nsuits you best.\n          <\/p>\n        <\/div>\n\n        <div class=\"ta-about-actions\" style=\"margin-top:0;\">\n          <a href=\"https:\/\/www.tisaneaddict.com\/en\/\" class=\"ta-about-btn ta-about-btn-primary\">Discover the store<\/a>\n          <a href=\"https:\/\/www.tisaneaddict.com\/en\/contact-us\/\" class=\"ta-about-btn ta-about-btn-secondary\">Contact us<\/a>\n        <\/div>\n\n      <\/div>\n    <\/div>\n  <\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-blank.php","meta":{"footnotes":""},"class_list":["post-86","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/pages\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/comments?post=86"}],"version-history":[{"count":3,"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/pages\/86\/revisions"}],"predecessor-version":[{"id":161,"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/pages\/86\/revisions\/161"}],"wp:attachment":[{"href":"https:\/\/www.tisaneaddict.com\/en\/wp-json\/wp\/v2\/media?parent=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}